A couple times a month another agent and I go door knocking in a few different neighborhoods we have selected. We like to leave the residents little goodies and information about ourselves, and we're always up for a friendly chat. We never know how many people will be home, or how many spider webs we'll walk through, but one thing is guaranteed, we're going to get a nasty email from a not-so-happy homeowner.
I'm writing this blog post to answer some of the most common questions and comments we receive in these emails (I'll clean the language up a bit) and hopefully dispel the most common myth about door knocking; that we're trying to force you to sell your home.
"I told you I don't want to sell my home, why do you keep coming back?"
A lot of people are under the impression that if an agent knocks on your door, they're going to try to force you to sell your home. Let me start by saying this; there are bad apples in every business, and if you have experienced a pushy agent on your door step I am truly sorry. However, this is not the goal of most agents who knock on your door. Our goal is simply this: We want you to know who we are. That's it!
Real estate is a referral business, we need people to know our names in order to make a living. So you're not planning on moving, but maybe your co-worker is and they ask you if you know any good agents. If you say "Why yes! Two lovely ladies come to my door once a month, you should give them a call!" Then our door knocking goal has been met. If you don't refer us, that's OK too! We'll still come say hi once a month.
"I don't want your flyers, stop delivering them to me!" Signed - Anonymous
Printing hundreds of flyers is pricey and we prefer to leave them with people who enjoy them or find the information useful. If you aren't that person then we will happily stop delivering them to you, but first we have to know who you are! Most agents don't enjoy making people upset, and we really don't like being called nasty names in emails, but if we don't know who you are you will continue to receive our flyers. Simply stating that you have no need for our flyers and leaving your address is all it takes to remove yourself from our list.
"Why are you littering my doorstep? Put it in the mailbox!"
A lot of people don't know it, but it is illegal for anyone other than a postal worker to put anything in your mailbox. By leaving our info in your mailbox we risk charges and fines from the government, and no one wants that. We do, however, make a conscious effort to secure our flyers, usually by placing them under a welcome mat, so they don't blow into your yard. If you enjoy receiving the flyers but would prefer they be left somewhere specific simply send an email or give the agent a call with your request, we would be more than happy to oblige.
"Why do you want to talk to me? Just leave your info and go."
Once upon a time, in the not so distant past, people had conversations and they made the world a better place. When we choose neighborhoods, we choose ones we love and we assume that since you live in these neighborhoods that you love them too, so we already have something in common. We enjoy talking with homeowners about why they love the area they're in, how long they've been there, what's changed, or anything else they'd like to share. If you don't love your neighborhood we'd like to hear about that too, please share your concerns with us! Taking a few minutes out of your day to connect with another person, without the aid of an electronic device, helps to relieve stress and anxiety, and we can all do with a little less stress in our lives.
If you don't agree, or if talking to strangers raises your stress level, please let us know and we'll leave you be!
"This isn't my house, I'm just renting."
As I stated above, we aren't trying to make you move, and you could still be a referral source for us, but we can also be an asset to you. Real estate agents network with many different people in many different business, which makes us great resources for anything you might need. Aside from knowing all the best contractors, roofers, plumbers, gardeners and electricians, we also know the best restaurants, mechanics, florists, coffee shops, doggy daycares, and just about anything else you may need. If you're new to the area, or even if you've lived in the same place for years, feel free to hit us up for some free info!
At the end of the day, all we really want is to get to know you and your community, we don't want to upset you! Door knocking is simply part of our job and to be honest, it makes a lot of us quite nervous. So the next time you see your neighborhood real estate agent I hope you wave and say hello, it will make their day!
Still have questions or concerns about door knocking? Feel free to leave them in the comments below!